جامعة النجاح الوطنية
An-Najah National University

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An-Najah's Competency Development Unit, in collaboration with INJAZ ‎Palestine and Google Arabia, recently organized a workshop on online ‎marketing skills given by Mr. Bilal Bisharat, CEO of Qurtoba.‎


This kind of workshop prepares students for the employment market and introduces them to the core principles of online marketing through a foundational knowledge to each. It also makes them able to distinguish between traditional and digital techniques, whilst also gaining insight into creating, implementing and measuring effective online marketing campaigns.

Furthermore, it provides students with a basic introduction to key online marketing skills and strategies, from mobile marketing, social media marketing as well as marketing via email.

Notes:

The workshop was attended by Ms. Suhair Al Saleh, Coordinator of Competency Development Unit, and Ms. Ghada Kittaneh, Director of INJAZ Palestine Office in Nablus.


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