In accordance with the mission of An-Najah University, the marketing department in the faculty of Economic and Social Sciences focuses on three aspects: education, research, and community service. Therefore, the mission of the marketing department provides students with key skills that will enable them to make marketing and development decisions in different aspects. The marketing graduates are not only capable of working as marketing officers, but can also work in public relations, institutional research and development, business development, customer care, etc.
This program; Marketing, minor insurance, was designed to provide students with skills in negotiations, communications, solving marketing and institutional problems that may face different kinds of companies or organizations.
This program qualifies students to assume roles in diverse fields, including:
- Private sector, including banks, commercial companies, private sector, and research and consultancy institutions.
- Public sector, including the Palestinian central bureau of statistics, different governmental offices and ministries.
- Civil sector, including Chamber of commerce, municipalities, local councils, charitable societies, and international organizations.
The marketing program consists of 129 credit hours that students study over the course of four years, in addition to an intensive practical training, which allows for students to gain an on-hand training along the theoretical skills within the Palestinian context. Students who study marketing are able to select Minor Insurance, which is offered to enhance the capacities of students in the fields of financial services in marketing.
This program qualifies students to work in insurance companies and financial sector institutions. Through this program, students gain the required capabilities to work in the insurance sector, which is one of the main pillars of economy. This program will increase the opportunities available to students in terms of increasing their competitiveness in the job market, and their prospects of continuing higher education in the future.