The Master’s Program in Pharmaceutical Management and Marketing aims to advance the pharmacy profession in Palestine to meet international standards by integrating modern management concepts, pharmaceutical marketing, and advanced community pharmacy practice.

The program focuses on preparing professionals capable of efficiently managing pharmaceutical institutions, designing effective marketing strategies, and providing evidence-based pharmaceutical care.

Main Objectives:

1. Prepare highly competent pharmacists in pharmaceutical management and marketing.

2. Enhance pharmacists’ abilities to provide modern community pharmaceutical care.

3. Develop leadership and entrepreneurial skills within pharmaceutical institutions.

4. Strengthen principles of governance, quality, and ethical compliance in pharmacy practice.

5. Support scientific research in pharmaceutical management and marketing.

6. Build a knowledge base that contributes to improving the efficiency of the Palestinian pharmaceutical market.

7. Align pharmaceutical education with the needs of the local and regional job market.